BOSTON, Mass.–Fenway and Kenmore Square area residents are livid over the Boston Red Sox’ announcement Tuesday that hour-long discounts on food concessions will continue throughout the month of May:
Fenway Family Hour, a joint effort between the Red Sox and ARAMARK, was launched in April. During the month of May, nine popular food items will again be available at up to 50% off in price, including: Fenway Franks, pizza slices, pretzels, popcorn, cotton candy, fruit cups, veggie cups, slider boat (two sliders & fries), and Hoodsie ice cream cups. The discount is available at all locations throughout the ballpark and there is no limit on the number of items purchased.
It is a “first hour” provision that has residents particularly upset at the extension, which would seemingly appear to be nothing more than a gesture of good faith by the team to cash-strapped fans. The fine print within the promotion dictates that the discounts are only available for the first hour after the gates are opened (i.e. 11 a.m. to 12 p.m. for a 1 o’clock start). The undesired result, residents say, is a push by fans to arrive for games as early as possible.
“These games are all-day events now,” said 43-year-old Maryanne Donahue as she sat outside her apartment on Park Drive. “Fans are showing up in the area four or five hours before the game even starts so they can get a parking spot and tailgate or go to the bar for a couple hours before the gates open. It’s the Kentucky Derby here every night now.”
Ted Crane, a 25-year resident of the Kenmore Square area, says he’s also noticed an earlier influx of Red Sox fans on game nights this season as compared to prior years.
“These families with a bunch of kids are showing up with their hats and jerseys and novelty license plates…They gotta make sure they’re inside the park for the full hour of half-price food,” says Crane. “And I’ll tell you something else, they’re eating like it’s the Last Supper. Ice cream, hot dogs — sliders, for crissakes, sliders! At Fenway Park! — I’ve had to hose down vomit on the sidewalk in front of my building almost every day.”
As many as 100 Fenway/Kenmore residents have banded together in petitioning Boston Mayor Thomas Menino to order the Red Sox to cease its “Fenway Family Hour” plans for May.
“One month of this was enough,” says Maura Mastarrono, a superintendent of a building on Boylston St. near the park. “With the weather getting warmer in May, I can only imagine fans are going to be filing into the city even earlier in the day. The Landsdowne crowd? I see them strolling into those watering holes at 9 a.m. now so they can get a buzz going before scarfing down a bunch of cheap food.”
City officials did not return repeated requests for comment. However, a Boston Police Department spokesperson assured Fenway Pastoral that, “We have procedures in place for controlling public gluttony and ensuring that the presence of delicious, affordably priced food is not abused.”